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Business Research Topics
Table of Contents
Choosing the right business research topic is crucial for producing impactful and relevant work. A strong topic not only aligns with your academic or professional interests but also addresses current trends and challenges in the business world. This article offers a diverse range of 100+ business research topics, organized by key areas such as management, marketing, finance, human resources, and technology, to inspire your next research project.
Business Management Research Topics
- The impact of leadership styles on organizational performance.
- Strategies for managing cultural diversity in multinational corporations.
- The role of strategic management in achieving competitive advantage.
- Evaluating the effectiveness of decision-making processes in organizations.
- The influence of corporate governance on business sustainability.
- Crisis management: Best practices for handling corporate scandals.
- Change management strategies in dynamic business environments.
- Analyzing the role of corporate social responsibility in brand building.
- The challenges of managing remote teams in a post-pandemic world.
- The impact of organizational culture on employee productivity.
Marketing Research Topics
- The role of digital marketing in consumer purchasing behavior.
- Analyzing the effectiveness of influencer marketing campaigns.
- Brand loyalty: Factors influencing customer retention in competitive markets.
- The impact of personalized marketing on consumer satisfaction.
- Consumer behavior towards sustainable and eco-friendly products.
- The role of social media platforms in shaping brand perceptions.
- Neuromarketing: Understanding the psychology of consumer decision-making.
- Strategies for entering new markets: Lessons from global brands.
- The effects of augmented reality on customer engagement in retail.
- The influence of cultural differences on international marketing strategies.
Finance Research Topics
- The impact of financial literacy on personal investment decisions.
- Risk management strategies in the banking sector.
- The role of fintech in transforming traditional financial services.
- Analyzing the effects of cryptocurrency adoption on global economies.
- Corporate tax strategies: Balancing compliance and profitability.
- The influence of interest rates on small business growth.
- Evaluating the effectiveness of monetary policy during economic recessions.
- Ethical issues in corporate finance: A case study approach.
- The relationship between stock market volatility and economic stability.
- The role of microfinance in empowering small businesses in developing countries.
Human Resource Management Research Topics
- The impact of employee training programs on organizational success.
- Strategies for reducing employee turnover in competitive industries.
- The influence of workplace diversity on team performance.
- Analyzing the effects of remote work on employee well-being.
- The role of performance appraisals in career development.
- The impact of artificial intelligence on recruitment and hiring processes.
- Work-life balance initiatives and their effects on employee productivity.
- The role of emotional intelligence in effective leadership.
- Conflict resolution strategies in multicultural workplaces.
- Analyzing the relationship between employee motivation and organizational commitment.
Entrepreneurship Research Topics
- The role of innovation in the success of startups.
- Challenges faced by women entrepreneurs in male-dominated industries.
- Social entrepreneurship: Balancing profit and social impact.
- The role of crowdfunding in startup financing.
- Entrepreneurial resilience: Strategies for overcoming business failures.
- Analyzing the role of mentorship in entrepreneurial success.
- The influence of government policies on small business growth.
- The impact of technology adoption on startup scalability.
- Strategies for sustainable growth in family-owned businesses.
- The role of entrepreneurial ecosystems in fostering innovation.
Business Ethics Research Topics
- The role of corporate ethics in preventing workplace discrimination.
- Analyzing ethical dilemmas in data privacy and cybersecurity.
- Corporate philanthropy: Balancing ethical responsibilities and profit motives.
- Ethical challenges in global supply chain management.
- The role of whistleblowing in promoting organizational accountability.
- Ethical considerations in advertising and consumer protection.
- The impact of ethical leadership on employee morale.
- Greenwashing: Ethical implications for businesses and consumers.
- The role of ethics in shaping corporate policies on gender equality.
- Addressing conflicts of interest in corporate governance.
Supply Chain and Operations Research Topics
- The impact of globalization on supply chain management.
- Strategies for mitigating risks in global supply chains.
- The role of technology in optimizing inventory management.
- Sustainable supply chain practices: Challenges and opportunities.
- The influence of automation on supply chain efficiency.
- Analyzing the impact of just-in-time manufacturing on operational performance.
- The role of big data analytics in supply chain decision-making.
- Challenges in managing last-mile delivery in e-commerce.
- The impact of trade regulations on international logistics.
- Lean operations: Reducing waste in manufacturing processes.
International Business Research Topics
- The challenges of cross-cultural communication in international business.
- Analyzing the impact of tariffs on global trade.
- Strategies for market entry in emerging economies.
- The role of multinational corporations in fostering economic development.
- The influence of foreign direct investment on local markets.
- Managing currency risk in international business transactions.
- The impact of international business partnerships on innovation.
- Strategies for ethical compliance in global business operations.
- The role of international trade agreements in shaping business opportunities.
- Analyzing the effects of political instability on international business operations.
Technology and Business Research Topics
- The impact of artificial intelligence on business decision-making.
- Blockchain technology: Applications in supply chain management.
- The role of big data in shaping customer-centric business strategies.
- Cybersecurity challenges in digital business environments.
- The influence of the Internet of Things (IoT) on operational efficiency.
- Analyzing the role of virtual reality in enhancing customer experiences.
- Digital transformation: Strategies for adapting to the 4th Industrial Revolution.
- The impact of 5G technology on business communications.
- The role of predictive analytics in improving business forecasting.
- Ethical concerns surrounding the use of AI in consumer behavior analysis.
Miscellaneous Business Research Topics
- The impact of brand partnerships on consumer perceptions.
- Strategies for corporate crisis communication.
- The role of emotional branding in customer loyalty.
- The impact of organizational restructuring on employee morale.
- The role of market research in product development.
- Challenges in aligning corporate strategy with sustainability goals.
- Analyzing the effectiveness of loyalty programs in retail.
- The influence of globalization on small businesses.
- The impact of celebrity endorsements on brand equity.
- The role of corporate innovation hubs in fostering creativity.
Emerging Business Research Topics
- The role of sustainability in corporate competitive advantage.
- Analyzing the impact of hybrid work models on team collaboration.
- The influence of ESG (Environmental, Social, Governance) criteria on investor behavior.
- The role of digital currencies in reshaping financial transactions.
- The impact of climate change on global supply chain management.
The topics listed above cover a broad spectrum of business disciplines, offering opportunities to explore emerging trends, challenges, and strategies. Whether you are a student writing a research paper, a scholar preparing a thesis, or a professional conducting applied research, these topics can inspire impactful projects. Always ensure that your chosen topic aligns with your interests, academic goals, and the availability of resources to make your research both meaningful and feasible.
- Creswell, J. W., & Creswell, J. D. (2018). Research Design: Qualitative, Quantitative, and Mixed Methods Approaches . Sage.
- Kotler, P., & Keller, K. L. (2019). Marketing Management (15th ed.). Pearson.
- Bryman, A., & Bell, E. (2015). Business Research Methods (4th ed.). Oxford University Press.
- Drucker, P. F. (2006). The Practice of Management . Harper Business.
- Grant, R. M. (2016). Contemporary Strategy Analysis: Text and Cases Edition . Wiley.
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99 Business Analytics Dissertation Topics and Research Ideas
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What is a Business Analytics Dissertation?
A Business Analytics Dissertation is a research project that focuses on using data to make better business decisions. In this type of dissertation, students explore how companies can use data analysis to solve problems, improve performance, and predict future trends. Business analytics combines data science, statistics, and business knowledge to help organizations make informed decisions.
Why are Business Analytics Dissertation Topics Important?
Business Analytics is a powerful tool for companies in today’s data-driven world. It helps businesses understand their operations, customers, and markets better. By choosing a dissertation topic in business analytics, you can contribute to how companies use data to grow and succeed.
Your research might help businesses find new opportunities, save money, or improve customer satisfaction. This makes your work valuable in both academic and practical terms.
Writing Tips for Business Analytics Dissertation
- Choose a Practical Topic: Select a topic that has real-world applications. This makes your research more relevant and useful.
- Use Accurate Data: Ensure your data is reliable and comes from credible sources. Good data is essential for drawing valid conclusions.
- Explain Your Techniques: Clearly describe the methods you use for data analysis. This helps others understand and replicate your work.
- Show the Business Impact: Make sure to connect your findings to business outcomes. Explain how your research can help businesses improve.
List of Business Analytics Dissertation Topics
Below is the list of best Business Analytics Dissertation Topics in various categories.
Predictive Analytics
- Forecasting consumer behavior using machine learning algorithms.
- Predictive maintenance models for optimizing asset performance.
- Application of predictive analytics in financial markets for risk assessment.
- Predicting employee attrition using HR analytics.
- Predictive analytics for healthcare management: Improving patient outcomes.
Prescriptive Analytics
- Optimization of supply chain operations through prescriptive analytics.
- Personalized marketing strategies using prescriptive analytics.
- Prescriptive analytics for enhancing energy efficiency in manufacturing processes.
- Dynamic pricing strategies employing prescriptive analytics.
- Prescriptive analytics in fraud detection and prevention.
Descriptive Analytics
- Analyzing social media data for sentiment analysis using descriptive analytics.
- Descriptive analytics for understanding customer journey and preferences.
- Utilizing descriptive analytics to enhance operational efficiency in retail.
- Descriptive analytics for talent management: Assessing employee performance.
- Descriptive analytics in sports: Performance analysis and strategy formulation.
Big Data Analytics
- Real-time big data analytics for e-commerce platforms.
- Big data analytics in smart cities for urban planning.
- Healthcare analytics: Leveraging big data for disease outbreak prediction.
- Big data analytics for personalized learning in education.
- Big data analytics for climate change mitigation and adaptation.
Text Analytics
- Analyzing customer feedback for product improvement using text analytics.
- Sentiment analysis of news articles for stock market prediction.
- Text analytics in healthcare: Mining electronic health records for insights.
- Analyzing social media conversations for brand sentiment using text analytics.
- Text analytics for identifying emerging trends in consumer behavior.
Customer Analytics
- Customer segmentation strategies using analytics.
- Analyzing customer lifetime value for marketing optimization.
- Customer churn prediction and retention strategies.
- Personalization in customer experience through analytics.
- Customer journey mapping using analytics for service improvement.
Financial Analytics
- Risk management in banking: Analyzing credit risk using financial analytics.
- Portfolio optimization strategies using financial analytics.
- Fraud detection in insurance: Leveraging financial analytics.
- Analyzing stock market volatility using financial analytics.
- Financial forecasting using advanced analytics techniques.
Operational Analytics
- Optimizing production processes using operational analytics.
- Demand forecasting in retail through operational analytics.
- Supply chain optimization using operational analytics.
- Resource allocation optimization in healthcare using operational analytics.
- Operational analytics for improving efficiency in transportation and logistics.
HR Analytics
- Diversity and inclusion analytics: Analyzing workforce demographics.
- Talent acquisition strategies using HR analytics.
- Performance appraisal and talent management through HR analytics.
- Employee engagement analysis using HR analytics.
- Workforce planning and optimization using predictive HR analytics.
- More How can you choose best HR dissertation topics?
Healthcare Analytics
- Patient readmission prediction using healthcare analytics.
- Healthcare fraud detection and prevention through analytics.
- Personalized medicine: Tailoring treatment plans using healthcare analytics.
- Healthcare resource allocation optimization using analytics.
- Disease outbreak prediction and management using healthcare analytics.
- More Public Health Dissertation Topics Ideas and examples
Marketing Analytics
- Marketing mix modeling for campaign optimization.
- Brand positioning analysis using marketing analytics.
- Digital marketing analytics: Measuring ROI and attribution.
- Social media analytics for influencer marketing strategies.
- Market basket analysis for cross-selling and upselling strategies.
- More Marketing Dissertation Topics and Research Ideas
Supply Chain Analytics
- Demand forecasting and inventory optimization using supply chain analytics.
- Supplier performance analysis and vendor selection using analytics.
- Supply chain risk management through analytics.
- Sustainable supply chain management using analytics.
- Transportation optimization and route planning using supply chain analytics.
- More What are the dissertation topics under supply chain management?
Retail Analytics
- Customer segmentation and targeting in retail using analytics.
- Assortment planning and product recommendation using retail analytics.
- Price optimization strategies in retail using analytics.
- Store layout optimization using retail analytics.
- Omnichannel retail analytics for seamless customer experience.
Social Media Analytics
- Social media sentiment analysis for brand reputation management.
- Influencer identification and engagement strategies using social media analytics.
- Social listening: Understanding consumer preferences through social media analytics.
- Crisis management through social media analytics.
- Social media campaign performance analysis and optimization.
Environmental Analytics
- Carbon footprint analysis and reduction strategies using environmental analytics.
- Water resource management through environmental analytics.
- Environmental impact assessment using analytics in construction projects.
- Biodiversity conservation planning using environmental analytics.
- Renewable energy forecasting and optimization using environmental analytics.
Writing a Business Analytics Dissertation is a great way to explore how data can drive business success. Whether you’re interested in customer behavior analysis, market trends, or operational efficiency , your dissertation can make a significant impact. Choose a topic that aligns with your interests and has practical business applications. Remember to use reliable data and explain your methods clearly.
1. What are some common Business Analytics dissertation topics?
Common topics include customer segmentation, predictive analytics, supply chain optimization, and the use of AI in business decision-making.
2. How do I choose a Business Analytics dissertation topic?
Choose a topic that interests you, has available data, and is relevant to current trends in business analytics.
3. What tools are needed for a Business Analytics dissertation?
You may need tools like Excel, Python, R, and business intelligence software like Tableau or Power BI.
4. How long does it take to complete a Business Analytics dissertation?
The time varies, but it typically takes several months to a year to complete, depending on the complexity of the topic and research.
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Business Thesis Topics
This page provides a comprehensive list of business thesis topics designed to assist students in selecting relevant and impactful subjects for their academic papers. With 300 diverse topics spanning 10 key categories—ranging from agribusiness and business analytics to entrepreneurship and corporate social responsibility—this list covers current issues, recent trends, and future directions in the field of business. Whether you’re focusing on leadership strategies, digital business innovations, or sustainable practices, these topics offer a solid foundation for writing a successful thesis. Explore these thoughtfully curated topics to inspire your research and contribute to the evolving landscape of business studies.
300 Business Thesis Topics and Ideas
Selecting a suitable business thesis topic is a critical step in crafting a successful academic paper. The right topic should reflect current business challenges, recent innovations, and future trends that push the boundaries of business studies. To help you navigate this process, we’ve compiled a comprehensive list of 300 business thesis topics, organized into 10 diverse categories. These categories cover a wide range of subfields within business, from traditional management theories to emerging digital business practices. By exploring these topics, students can find inspiration for their own research and gain insight into the issues that will shape the future of the business world.
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Get 10% off with 24start discount code, agribusiness thesis topics.
- The impact of climate change on agribusiness profitability.
- Sustainable agriculture practices and their effect on business operations.
- The role of technology in modernizing agribusiness.
- Analyzing the global food supply chain and its challenges.
- Agribusiness marketing strategies in the digital age.
- The influence of governmental policies on agribusiness development.
- The economics of organic farming vs. traditional agriculture.
- Exploring the role of agribusiness in rural development.
- Vertical farming and its business potential in urban settings.
- Financial risk management in agribusiness enterprises.
- Consumer perceptions of genetically modified foods and their market implications.
- The role of corporate social responsibility in agribusiness sustainability.
- The business case for precision agriculture in improving crop yields.
- Supply chain disruptions in agribusiness: Causes and solutions.
- Agribusiness innovation and its impact on global food security.
- Marketing strategies for niche agribusiness markets.
- Exploring farm-to-table business models in agribusiness.
- The role of trade agreements in shaping global agribusiness markets.
- Technological innovations in livestock farming and their business implications.
- Agribusiness financing and its challenges in developing countries.
- The future of aquaculture as a sustainable agribusiness.
- The role of cooperatives in agribusiness success.
- The influence of biotechnology on modern agribusiness.
- The business opportunities of regenerative agriculture.
- The role of women in the global agribusiness sector.
- Financial strategies for agribusiness startups.
- E-commerce and its impact on agribusiness sales channels.
- Agribusiness adaptation to the post-pandemic world: Challenges and opportunities.
- Ethical dilemmas in agribusiness: Balancing profit and sustainability.
- The future of plant-based proteins in the agribusiness industry.
Business Administration Thesis Topics
- The impact of leadership styles on organizational performance.
- Business process re-engineering: A tool for improving organizational efficiency.
- The role of corporate culture in business success.
- Strategic management and its role in achieving business objectives.
- The effect of employee motivation on business productivity.
- Crisis management in business: Lessons from the COVID-19 pandemic.
- The role of innovation in business growth.
- Exploring the relationship between corporate governance and business ethics.
- The impact of mergers and acquisitions on business performance.
- Strategies for effective decision-making in business management.
- Talent management as a critical success factor in business administration.
- Analyzing the effectiveness of corporate social responsibility initiatives.
- Business continuity planning and risk management in large corporations.
- Exploring the role of diversity in enhancing business performance.
- The impact of digital transformation on business operations.
- How to foster innovation in corporate environments.
- Organizational change management and its challenges.
- The role of emotional intelligence in leadership and business success.
- Gender diversity in leadership positions: Challenges and opportunities.
- Corporate strategy in times of economic uncertainty.
- Managing cross-cultural teams in global organizations.
- The future of remote work and its implications for business administration.
- Knowledge management as a competitive advantage in business.
- Corporate restructuring and its impact on employee performance.
- The role of ethics in shaping business administration practices.
- Employee retention strategies in high-turnover industries.
- Exploring the role of mentoring programs in career development.
- The relationship between corporate social responsibility and customer loyalty.
- The role of corporate communication in managing business reputation.
- The future of business administration in the era of artificial intelligence.
Business Analytics Thesis Topics
- Predictive analytics and its application in business decision-making.
- The role of big data in improving customer experience.
- Data-driven marketing strategies: A key to business success.
- Analyzing the role of machine learning in business analytics.
- The impact of real-time data analytics on business operations.
- Ethical challenges in business analytics and data privacy.
- Forecasting business trends using business analytics tools.
- The role of business intelligence in corporate strategic planning.
- Using data analytics to optimize supply chain management.
- How data visualization improves business decision-making processes.
- The impact of social media analytics on business marketing strategies.
- Customer segmentation using data analytics in retail businesses.
- Business analytics in financial services: Improving investment decisions.
- Predictive maintenance analytics in the manufacturing industry.
- The role of analytics in human resources management.
- How business analytics is transforming the healthcare industry.
- The future of cloud analytics in business operations.
- Business analytics and risk management in uncertain markets.
- The use of text analytics in understanding customer sentiment.
- Implementing business analytics for sustainable business practices.
- Artificial intelligence and its impact on business analytics.
- Using data analytics to enhance product development and innovation.
- The role of prescriptive analytics in optimizing business strategies.
- Predicting customer churn using business analytics models.
- The importance of data governance in business analytics.
- Exploring the role of business analytics in e-commerce growth.
- The impact of IoT (Internet of Things) on business analytics.
- Ethical implications of data mining in business.
- The role of business analytics in shaping financial strategies.
- Real-time analytics and its impact on business agility.
Business Informatics Thesis Topics
- The role of business informatics in enhancing organizational efficiency.
- Data integration challenges in business informatics.
- Exploring the impact of cloud computing on business informatics.
- The role of business informatics in digital transformation strategies.
- Data management and analytics in business informatics.
- The evolution of enterprise resource planning (ERP) systems in modern businesses.
- Information security challenges in business informatics.
- The future of blockchain technology in business informatics.
- Exploring the role of business informatics in supply chain optimization.
- The importance of user interface design in business information systems.
- Big data and its implications for business informatics.
- Artificial intelligence applications in business informatics.
- The role of business informatics in improving customer relationship management (CRM).
- Cloud-based business informatics solutions and their impact on small businesses.
- Business process modeling and simulation using business informatics tools.
- Exploring the challenges of IT governance in business informatics.
- The role of business informatics in healthcare management systems.
- Mobile business informatics: Challenges and opportunities.
- Data privacy regulations and their impact on business informatics.
- Business informatics and decision support systems in financial institutions.
- The role of informatics in transforming marketing strategies.
- Exploring the integration of IoT (Internet of Things) in business informatics.
- Business informatics solutions for risk management.
- Business intelligence and its role in improving decision-making processes.
- The future of automation in business informatics.
- Real-time data processing in business informatics: Opportunities and challenges.
- The role of machine learning in enhancing business informatics solutions.
- How business informatics supports sustainable business practices.
- Customer data management and its impact on business decision-making.
- Business informatics and competitive advantage in the digital age.
Business Strategy Thesis Topics
- The role of competitive strategy in business growth.
- Strategic alliances and their impact on business success.
- The influence of globalization on corporate strategies.
- Analyzing the effectiveness of cost leadership strategies.
- Corporate strategy in dynamic and uncertain markets.
- The role of digital strategy in business transformation.
- Strategic planning in family-owned businesses.
- Diversification strategies in multinational corporations.
- Corporate strategy and sustainability: A balanced approach.
- The role of strategic innovation in corporate success.
- The impact of technological advancements on business strategies.
- Strategic decision-making in times of crisis.
- The importance of stakeholder engagement in corporate strategy.
- The role of business model innovation in achieving competitive advantage.
- Exploring the impact of market entry strategies on business success.
- The role of mergers and acquisitions in corporate strategy.
- Strategic management of intellectual property in high-tech industries.
- Corporate social responsibility and its integration into business strategies.
- The impact of digital marketing on corporate strategy formulation.
- Strategic leadership and its influence on organizational change.
- How globalization is reshaping competitive strategies.
- The role of corporate governance in strategy formulation.
- Strategic risk management in volatile business environments.
- The impact of disruptive innovation on corporate strategies.
- Strategies for sustainable growth in emerging markets.
- The role of corporate strategy in fostering organizational resilience.
- Exploring the strategic implications of e-commerce adoption.
- Strategic human resource management and its impact on business success.
- The role of corporate culture in strategic execution.
- Long-term strategic planning for business sustainability.
Digital Business Thesis Topics
- The role of digital transformation in business growth.
- Exploring the impact of e-commerce on traditional retail business models.
- The future of digital payments and their impact on businesses.
- How digital marketing strategies shape consumer behavior.
- The role of artificial intelligence in enhancing digital business operations.
- Digital business ecosystems and their influence on innovation.
- The impact of mobile technology on business operations.
- Exploring the potential of blockchain technology in digital business models.
- Cybersecurity challenges in the digital business world.
- The role of social media in transforming business marketing strategies.
- Cloud computing and its impact on business scalability.
- The influence of digital business strategies on customer experience.
- Data analytics and its role in shaping digital business decisions.
- The importance of omnichannel strategies in modern digital business.
- Digital business innovation: Trends and challenges.
- The role of user experience (UX) in digital business success.
- How businesses can leverage digital platforms for competitive advantage.
- The impact of automation on business productivity.
- Digital supply chains and their role in business efficiency.
- The future of digital business in the post-pandemic era.
- Exploring the role of digital entrepreneurship in business innovation.
- The impact of 5G technology on digital business transformation.
- Digital platforms and their impact on traditional business models.
- The role of digital innovation hubs in business development.
- How data-driven insights shape digital business strategies.
- The role of digital customer service in enhancing business performance.
- Exploring the potential of virtual reality in digital business models.
- Digital business transformation and the challenges of leadership adaptation.
- The impact of digital business on supply chain management.
- Ethical implications of digital business transformation.
International Business Thesis Topics
- The impact of globalization on international business strategies.
- Analyzing the role of cross-cultural management in international business.
- Trade agreements and their influence on global business operations.
- The impact of international business regulations on market entry strategies.
- Exploring the challenges of managing international supply chains.
- The role of emerging markets in global business expansion.
- International business negotiations: Cultural and strategic considerations.
- The influence of global economic trends on international business decisions.
- International marketing strategies in the digital age.
- The role of innovation in driving international business success.
- Managing political risk in international business operations.
- Global financial markets and their influence on business strategy.
- The future of international business in the face of protectionism.
- Cross-border mergers and acquisitions: Strategic implications.
- The role of intellectual property rights in international business.
- The challenges of managing expatriate employees in global corporations.
- How foreign direct investment (FDI) influences international business growth.
- International trade barriers and their impact on business strategies.
- The impact of corporate governance practices on international business success.
- Analyzing the role of international business ethics in corporate decision-making.
- The role of digitalization in transforming international business operations.
- Exploring global talent management strategies in multinational corporations.
- The influence of global supply chain disruptions on international business.
- Corporate social responsibility in international business: A comparative analysis.
- The role of government regulations in shaping international business strategies.
- International franchising: Challenges and opportunities.
- The role of international joint ventures in business expansion.
- The impact of technological innovation on international trade.
- How cultural intelligence impacts leadership in international business.
- Global business strategies for achieving sustainability.
Entrepreneurship Thesis Topics
- The role of innovation in the success of entrepreneurial ventures.
- Exploring the impact of social entrepreneurship on community development.
- How startup ecosystems influence entrepreneurial success.
- The importance of mentorship in the success of new ventures.
- Female entrepreneurship: Barriers and opportunities in modern markets.
- The role of technology in shaping entrepreneurial business models.
- Crowdfunding as a financing strategy for startups.
- Social media marketing strategies for small and medium enterprises (SMEs).
- Exploring the role of family businesses in economic development.
- The impact of government policies on fostering entrepreneurship.
- Entrepreneurial strategies in developing countries: Challenges and opportunities.
- Risk management strategies in new ventures.
- The role of business incubators in promoting entrepreneurship.
- Exploring the impact of entrepreneurial leadership on startup success.
- Sustainability as a driving force in modern entrepreneurship.
- Venture capital financing and its impact on startup success.
- The role of entrepreneurial networks in business expansion.
- Global trends in youth entrepreneurship: Challenges and success factors.
- The impact of digital platforms on entrepreneurial opportunities.
- Entrepreneurial exit strategies: Mergers, acquisitions, and IPOs.
- The role of education in fostering entrepreneurial skills and mindsets.
- Corporate entrepreneurship: Fostering innovation within established companies.
- The influence of entrepreneurial mindset on business success.
- How market research drives entrepreneurial opportunities.
- The role of customer feedback in shaping entrepreneurial products and services.
- Entrepreneurial failure: Lessons learned and how to bounce back.
- Exploring the rise of social enterprises in the digital age.
- The role of intellectual property protection in entrepreneurial ventures.
- Rural entrepreneurship and its contribution to local economies.
- Digital entrepreneurship: Exploring new business models in the gig economy.
Corporate Social Responsibility (CSR) Thesis Topics
- The role of CSR in enhancing corporate reputation.
- Exploring the relationship between CSR and customer loyalty.
- How CSR practices influence corporate financial performance.
- The role of CSR in fostering employee engagement and retention.
- Environmental sustainability as a core aspect of CSR initiatives.
- The impact of CSR on corporate governance and decision-making processes.
- Exploring the influence of CSR on consumer purchasing decisions.
- CSR and its role in promoting diversity and inclusion in the workplace.
- How businesses can use CSR to address climate change challenges.
- CSR reporting and its influence on investor decision-making.
- Exploring the role of CSR in creating competitive advantages for companies.
- The impact of CSR on brand equity and corporate identity.
- The role of CSR in mitigating corporate risks.
- Social entrepreneurship and its contribution to CSR initiatives.
- How CSR influences corporate partnerships and alliances.
- The importance of transparency in CSR reporting.
- CSR initiatives in multinational corporations: Challenges and opportunities.
- The role of CSR in enhancing corporate ethics and accountability.
- Exploring the link between CSR and innovation in business practices.
- The influence of CSR on attracting and retaining socially conscious consumers.
- How small and medium enterprises (SMEs) approach CSR differently than large corporations.
- CSR and sustainable supply chain management: Best practices and case studies.
- The role of CSR in addressing global poverty and inequality.
- Analyzing the impact of CSR on corporate tax strategies.
- The relationship between CSR and government regulations in different countries.
- CSR and stakeholder engagement: Building stronger relationships through corporate initiatives.
- How businesses integrate CSR into their core operations and strategies.
- Exploring the challenges of implementing CSR in emerging markets.
- The role of CSR in fostering social innovation and responsible business practices.
- Future trends in CSR: Moving toward a more sustainable and socially responsible business world.
Leadership Thesis Topics
- The impact of transformational leadership on organizational performance.
- Leadership styles and their influence on employee motivation.
- The role of emotional intelligence in effective leadership.
- Gender differences in leadership styles: A comparative analysis.
- The relationship between leadership and organizational culture.
- Exploring the role of servant leadership in modern business environments.
- The impact of leadership development programs on company success.
- Ethical leadership and its influence on corporate governance.
- Leadership in times of crisis: Lessons from the COVID-19 pandemic.
- The role of leadership in fostering innovation and creativity.
- Exploring the relationship between leadership and employee job satisfaction.
- Leadership in family-owned businesses: Challenges and opportunities.
- The role of charismatic leadership in influencing organizational change.
- Cross-cultural leadership and its influence on global business success.
- How leadership communication styles impact organizational performance.
- The role of strategic leadership in achieving long-term business goals.
- The influence of leadership on organizational change management.
- Leadership succession planning in corporations: Best practices and case studies.
- The role of leadership in promoting diversity and inclusion in the workplace.
- Leadership in high-performance teams: Key factors for success.
- How leadership impacts employee retention in competitive industries.
- The importance of ethical leadership in building trust within organizations.
- Exploring the role of leadership in managing remote and hybrid workforces.
- Leadership challenges in fast-growing startups.
- Leadership and organizational resilience: Navigating through uncertainty.
- The impact of leadership coaching on individual and team performance.
- How technology is shaping modern leadership practices.
- Women in leadership: Breaking the glass ceiling in business.
- The role of leadership in shaping corporate social responsibility initiatives.
- Future trends in leadership: Adapting to the challenges of a digital and globalized world.
This comprehensive list of 300 business thesis topics reflects the vast and dynamic nature of the field. From the evolving challenges of agribusiness and the complexities of digital transformation to the growing influence of business analytics, these topics offer valuable insights for students aiming to contribute to business research. Whether you are focusing on leadership strategies or exploring the future of corporate social responsibility, these topics are designed to inspire innovative research and academic excellence. Choose a topic that aligns with your interests and the current landscape of business to ensure a successful and impactful thesis.
The Range of Business Thesis Topics
Business is an ever-evolving field that encompasses a wide array of disciplines, each with its own set of challenges, innovations, and future possibilities. Whether you are interested in leadership, international trade, or digital transformation, business studies offer a broad spectrum of thesis topics that can drive impactful research. This article explores the range of business thesis topics available to students, focusing on current issues, recent trends, and future directions in the field. By understanding these elements, students can select topics that not only align with their interests but also contribute to the growing body of business knowledge.
Current Issues in Business
The business world is constantly facing new challenges that shape how companies operate and compete in the marketplace. These current issues provide fertile ground for academic research and thesis development.
- Sustainability and Corporate Responsibility In recent years, businesses have been under increasing pressure to adopt sustainable practices. Issues such as climate change, resource depletion, and corporate responsibility are no longer optional concerns but critical components of long-term success. A growing number of companies are now integrating sustainability into their core business strategies. This shift opens a wide range of thesis topics, including the role of corporate social responsibility (CSR) in shaping business models, the impact of sustainability on profitability, and the challenges of implementing green technologies in different industries.
- Digital Transformation and Disruption Another pressing issue in business is digital transformation, driven by rapid technological advancements. Companies across all sectors are adopting digital technologies to streamline operations, enhance customer experiences, and create new business models. However, this transformation also brings challenges, such as cybersecurity risks, data privacy concerns, and the digital divide. Students can explore topics like the impact of artificial intelligence on business strategies, the role of big data in decision-making, and how businesses are adapting to disruptive technologies like blockchain and IoT (Internet of Things).
- Globalization and Trade Barriers While globalization has long been a driving force in business expansion, recent geopolitical shifts have raised concerns about trade barriers, tariffs, and protectionism. Businesses operating on a global scale must navigate these complexities while maintaining competitive advantage. Research opportunities in this area include examining the effects of trade wars on international supply chains, the role of government policies in shaping global business strategies, and how companies are adapting to regulatory changes in different regions.
Recent Trends in Business
In addition to tackling current issues, business research can also focus on recent trends that are transforming the industry landscape. These trends are shaping the future of work, consumption, and corporate governance.
- The Rise of Remote Work and Hybrid Models The COVID-19 pandemic has drastically reshaped the way people work, with remote work and hybrid models becoming the new norm for many businesses. This trend has sparked debates about productivity, employee well-being, and the future of office spaces. Thesis topics in this area might explore how businesses can optimize remote work arrangements, the impact of hybrid work models on organizational culture, or the role of technology in facilitating remote team collaboration.
- E-Commerce and the Digital Marketplace E-commerce has seen unprecedented growth, accelerated by the pandemic and changing consumer behaviors. Companies are increasingly focusing on digital sales channels, personalized marketing, and the seamless integration of online and offline experiences. Students could explore topics such as the role of data analytics in e-commerce, strategies for improving customer retention in digital marketplaces, or the ethical challenges of data-driven marketing.
- Diversity and Inclusion in the Workplace There is a growing recognition of the importance of diversity and inclusion (D&I) in the workplace, not only as a moral imperative but also as a driver of innovation and performance. Companies are investing more in D&I initiatives to foster inclusive environments that reflect the diverse markets they serve. Thesis topics could include examining the impact of diversity on organizational performance, strategies for overcoming unconscious bias in hiring practices, or how leadership shapes inclusive corporate cultures.
Future Directions in Business
Looking ahead, the business world is poised for significant changes driven by technological advancements, shifting societal values, and evolving market demands. These future directions present opportunities for groundbreaking research.
- Artificial Intelligence (AI) and Automation AI and automation are set to revolutionize industries by improving efficiency, reducing costs, and enabling new business models. As AI continues to evolve, its impact on business will deepen, raising questions about job displacement, ethical concerns, and the future of human-AI collaboration. Potential thesis topics include the role of AI in optimizing supply chains, the ethical implications of AI-driven decision-making, and how automation is transforming industries like healthcare, manufacturing, and retail.
- The Future of Leadership in a Digital World As businesses become more digital, the nature of leadership is also changing. Leaders must adapt to new technologies, manage remote teams, and foster innovation in an increasingly complex and interconnected world. Research could focus on how leadership styles are evolving in response to digitalization, the role of emotional intelligence in leading digital teams, or how organizations can develop future-ready leaders capable of navigating the challenges of the Fourth Industrial Revolution.
- Sustainability and Circular Economies Sustainability will remain a top priority for businesses in the coming decades, with the concept of circular economies gaining traction. Instead of the traditional linear model of production and consumption, circular economies focus on minimizing waste and maximizing resource efficiency. Students could investigate topics like the role of businesses in advancing circular economies, the challenges of transitioning from linear to circular models, or how sustainability innovations are reshaping industries like fashion, technology, and manufacturing.
Business studies provide a vast array of thesis topics that allow students to explore both contemporary challenges and future opportunities. By focusing on current issues like sustainability and digital transformation, examining recent trends such as remote work and e-commerce, or investigating future directions like AI and circular economies, students can contribute valuable insights to the field of business. The diversity of topics available ensures that students can find a subject that not only aligns with their interests but also addresses key questions in the evolving business landscape. As business continues to evolve, the research conducted by students today will shape the business practices of tomorrow.
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Home » Blog » Dissertation » Topics » Business » Business Intelligence » 99 Business Intelligence Dissertation Topics | Research Ideas
99 Business Intelligence Dissertation Topics | Research Ideas
By Liam in Business , Business Intelligence
Welcome to our insightful blog post, where we delve into an array of compelling business intelligence dissertation topics suitable for aspiring scholars at the undergraduate, master’s, or doctoral levels. Crafting a well-structured dissertation topic is an academic rite of passage, serving as the pinnacle of one’s educational journey. The choice of business intelligence dissertation topics […]
Welcome to our insightful blog post, where we delve into an array of compelling business intelligence dissertation topics suitable for aspiring scholars at the undergraduate, master’s, or doctoral levels. Crafting a well-structured dissertation topic is an academic rite of passage, serving as the pinnacle of one’s educational journey. The choice of business intelligence dissertation topics is paramount to the success of this scholarly endeavor, providing a solid foundation for exploration and analysis. In the realm of academia, akin to the synonyms of environmental economics, these dissertation topics act as the bedrock for understanding and addressing the intricacies of modern business strategies, data analysis, and decision-making processes.
Here are some commonly asked research questions from students researching dissertation topics in Business Intelligence, based on trends we’ve seen across multiple forums. This post will help you identify key themes and trending research areas.
- Can anyone help me decide what business intelligence issue to focus my master’s dissertation on?
- How can I find unique Business Intelligence topics for my PhD research paper in 2024?
- What are some good project topics in Business Intelligence that would impress my dissertation committee in the UK?
- How do I choose a trending Business Intelligence topic for my BA dissertation that will stand out?
Introduction:
As we explore various interesting business intelligence dissertation topics, we aim to highlight areas that inspire innovative research ideas. Potential research topics include the role of big data analytics in enhancing organizational performance, the impact of artificial intelligence on decision-making, and the integration of business intelligence tools in SMEs. Each thesis topic offers a unique perspective on how technology intersects with business strategy, providing valuable examples and insights for future careers.
Additionally, examining the ethical implications of data usage and the challenges of data governance adds depth to the discussion. Topics such as data visualization’s influence on strategic decisions and business intelligence’s role in shaping customer experiences offer rich avenues for inquiry. By selecting a topic that resonates personally, students can create impactful research proposals in business intelligence.
Download business-intelligence Dissertation Example Pdf
The following is a list of topics for a business intelligence research paper to help you choose a good topic.
A list of Business Intelligence dissertation topics:
The role of big data analytics in business intelligence research proposal ideas.
- Analyzing the impact of business intelligence on sustainable supply chain management .
- The integration of business intelligence in enhancing customer engagement and satisfaction in the service industry.
- Exploring the influence of business intelligence on mergers and acquisitions: A comparative analysis.
- The future of mobile commerce in Africa- an assessment of physical infrastructure and software compatibility.
Business Intelligence Tools and Techniques Research Proposal Titles
- A review of business intelligence applications in optimizing marketing campaigns and strategies.
- Examining the impact of business intelligence on operational efficiency and cost reduction in the UK healthcare sector.
- A review of business intelligence tools and techniques for sentiment analysis in social media data: Applications in the UK hospitality sector.
- Business intelligence and data mining and the creation and applicability of the Web Business Intelligence- developing an understanding.
Data Visualization in Business Intelligence Dissertation Topics
- Evaluating the effectiveness of business intelligence in managing global supply chains and logistics.
- Analyzing the role of business intelligence in optimizing customer journey mapping and user experience.
- Business intelligence for sustainability: Analyzing the environmental and social impacts of BI strategies.
Machine Learning Applications in Business Intelligence Dissertation Research Questions
- Business intelligence and risk mitigation: Analyzing strategies for effective decision-making in volatile markets.
- A comparative review of predictive modeling techniques in business intelligence for demand forecasting.
Ethical Considerations in Business Intelligence Dissertation Examples
- Exploring the ethical considerations in business intelligence: A review of best practices and guidelines.
- Research on consumer behaviour through mobile business intelligence systems- ethical considerations.
The Impact of AI on Business Decision-Making Hot Topics
- Big data and meta fraud—using business intelligence concepts to establish theoretical links.
- The role of business intelligence in accelerating digital transformation: A review of successful implementation strategies.
Business Intelligence in Small and Medium Enterprises Thesis Ideas
- Assessing the performance and efficacy of business intelligence to SMEs in the UK.
- Business intelligence critical success factors- an understanding.
- The use of self-service business intelligence for small businesses- an exploration.
Predictive Analytics and Business Intelligence Thesis Titles
- Analyzing the effects of business intelligence on customer churn prediction and retention strategies.
- The impact of business intelligence on profit generation in the US.
Data Governance in Business Intelligence Thesis Topics
- An investigation into the role of data governance in enhancing the effectiveness of business intelligence strategies in UK organizations.
- Assessing the effects of data privacy regulations on business intelligence practices in the UK: A comparative study.
Cloud Computing and Business Intelligence Thesis Research Questions
- The role of business intelligence in optimizing energy consumption and sustainability in organizations.
- The integration of business intelligence in the pharmaceutical industry: Analyzing drug development and regulatory compliance.
Customer Relationship Management and Business Intelligence Review Topics
- Business intelligence and customer experience: A review of personalized marketing strategies.
- How do accounting firms utilize business intelligence? An investigation from the UK.
The Future of Business Intelligence Dissertation Help
- Exploring and evaluating the future of business intelligence.
- The future of business intelligence: Analyzing trends and emerging technologies shaping the industry.
Business Intelligence in Healthcare Thesis Examples
- The role of business intelligence in enabling data-driven decision-making in healthcare organizations.
- Analyzing the impact of business intelligence on optimizing healthcare resource allocation and patient care.
Real-time Data Processing in Business Intelligence Project Ideas
- Business intelligence for crisis response and recovery: A post-pandemic analysis in the hospitality industry.
- Business intelligence for disaster response and recovery: A post-COVID-19 analysis in the tourism industry.
Business Intelligence and Marketing Strategies Project Titles
- Analyzing the impact of business intelligence on optimizing digital advertising and targeting strategies.
- Business intelligence for optimizing energy consumption and sustainability in the manufacturing sector.
Cross-Industry Applications of Business Intelligence Project Topics
- Business intelligence for enhancing government services and public sector performance: A review.
- Business intelligence for sustainable tourism: A review of data-driven strategies for responsible travel.
Business Intelligence in Supply Chain Management Project Research Questions
- The role of business intelligence in optimizing inventory management and supply chain resilience.
- Business intelligence and waste reduction: A review of data-driven strategies for sustainable operations.
The Integration of Business Intelligence and IoT Research Paper Ideas
- How does business intelligence aid project lifecycle management?
- Exploring the potential of business intelligence in optimizing project management and resource allocation.
Challenges in Business Intelligence Implementation Research Paper Titles
- The role of organizational culture in adoption of business intelligence systems in emerging economies: the role of national culture and critical success factors in adoption.
- Exploring the relationship between organizational culture and successful business intelligence implementation in UK multinational corporations.
Evaluating Business Intelligence Systems Research Paper Topics
- Evaluating the impact of business intelligence on optimizing procurement and vendor management processes.
- Evaluating the effectiveness of business intelligence in risk assessment and fraud detection in the financial sector.
The Impact of Business Intelligence on Organizational Performance Research Paper Research Questions
- Analyzing the impact of business intelligence on optimizing call center operations and customer service.
- A comprehensive review of business intelligence adoption and its impact on organizational performance in UK small and medium-sized enterprises.
Case Studies in Business Intelligence Research Paper Examples
- Analyzing the role of business intelligence in enhancing supply chain efficiency and resilience: A case study approach.
- The evolution of business intelligence: A comprehensive review of historical trends, current practices, and future prospects.
Conclusion:
Students pursuing business intelligence often select undergraduate degrees in Business Administration, Information Systems, or Data Analytics. At the master’s level, they might choose an MBA with a focus on Analytics, Master of Science in Data Analytics, or Master of Information Systems. Doctoral candidates typically pursue a PhD in Business Administration with a specialization in business intelligence or data science. Selecting the right dissertation topic is crucial for these scholars, as it fosters meaningful exploration and prepares them for the evolving data-business landscape.
There you go. Use the list on business intelligence dissertation topics well and let us know if you have any comments or suggestions for our topics-related blog posts for the future or looking to get help with dissertation writing , send us an email at [email protected] .
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15 Business Analyst Project Ideas and Examples for Practice
Explore business analyst real time projects examples curated for aspiring business analysts that will help them start their professional careers.
Your search for business analyst project examples ends here. This blog contains sample projects for business analyst beginners and professionals. So, continue reading this blog to know more about different business analyst projects ideas.
Business analysts are the demand of the twenty-first century! One can easily affirm this by looking at a report by the U.S. Bureau of Labor Statistics, which has revealed that as of May 2020, the median annual salary received by management analysts is $87,660. The bureau’s report also suggests that we are likely to witness an increase in the jobs of management analysts by 11% between 2019 and 2029. The rate is pretty higher than the average for other occupations. Additionally, the bureau mentioned that there is likely to be intense competition for such jobs because the role offers handsome salaries.
Avocado Machine Learning Project Python for Price Prediction
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The role of a business analyst primarily deals with analysing the growth of a business and suggesting methods to improve the existing strategies. Thus, to play such a crucial, one needs to possess a robust set of skills. Let us discuss a few of these to give you a more clear understanding of the skills required to become a business analyst .
Excellent verbal and written communication.
Communicate with different stakeholders and hold different meetings.
Up-to-date knowledge of new technologies and methodologies.
The capability of learning different business processes.
Ability to layout different ways of improving business growth.
Strong time management skills.
Understanding of various analytical tools and their implementation in revealing insights about the business.
Host different workshops and training sessions.
Knowledge of writing formal reports.
Having motivated you with our introduction of this blog, we now present business analyst sample projects that you can try to test/enhance your skills.
Table of Contents
Business analyst practice projects for beginners, business analyst real-time projects for intermediate professionals, advanced business analyst projects examples , top 15 business analyst project ideas for practice.
This section has beginner-friendly projects for business analyst roles that newbies in this domain can start with.
1) Market Basket Analysis
Have you heard of the Beer-and-diapers story? In 2016, Mark Madsen, a research analyst, asked if there is a correlation between the sales of diapers and beers? It turned out that when a few stores placed beers closer to the diapers section, the beer sales went up. This strategy did not work for all the stores, but for a few, it did. By reflecting on this story, we want you to understand how important it is for a business to analyse the correlation between different purchased products, also called Market Basket Analysis.
Project Idea: In this project, you will work on a retail store’s data and learn how to realize the association between different products. Additionally, you will learn how to implement Apriori and Fpgrowth algorithms over the given dataset. You will also compare the two algorithms to understand the differences between them.
Source Code: Market basket analysis using apriori and fpgrowth algorithm
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2) Estimating Retail Prices
For any product-selling business, deciding the price of their product is one of the most crucial decisions to make. And, thus for an aspiring business analyst, it becomes essential to understand what factors influence the decision-making process of product prices.
Project Idea: Mercari is a community-driven electronics-shopping application in Japan. In this project, you will build an automated price recommendation system using Mercari’s dataset to suggest prices to their sellers for different products based on the information collected. You will learn how to use Exploratory Data Analysis (EDA) tools and implement different machine learning algorithms like Neural Networks, Support Vector Machines, and Random Forest in R programming language. If you are specifically looking for business analyst finance planning projects for beginners , this project will be a good start.
Source Code: Machine learning for Retail Price Recommendation with R
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3) Analyzing Customer Feedback
Collecting feedback from customers has become a norm for most companies. It provides them with the user’s perspective and guides them on what changes they should make to their product to increase its sales. Additionally, if the product reviews are public, potential customers feel motivated to trust the genuineness of the seller.
Project Idea: This project deals with the analysis of reviews of products available on an eCommerce website. You will work on textual data and implement data pre-processing methods like Gibberish Detection, Language Detection, Spelling Correction, and Profanity Detection. You will learn how to use the Random Forest model for ranking different reviews. Furthermore, you will explore the method of extracting sentiments and subjectivity from the reviews.
Source Code: Ecommerce product reviews - Pairwise ranking and sentiment analysis
Recommended Reading: How to learn NLP from scratch in 2021?
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4) Predicting Avocado Prices
Did you know that more than 3 million new photos of avocado toasts were uploaded to Instagram every day in 2107? As per the British Vogue Magazine , this is indeed true. No doubt that so many of us enjoy avocado toasts in our breakfast. If you are also one of such people, this project idea will keep you hooked as it is all about avocados.
Project Idea: In this project, you will learn how a business analyst can use data analysis methods and help promote the growth of a business. You will work on the dataset of a Mexican-based company and layout an Avocado-price-map for them as they plan to expand their reach to different regions in the US. You will be testing the implementation of various models like the Adaboost Regressor, ARIMA time series model, and Facebook Prophet model to predict the Avocado prices.
Source Code: Avocado Price Prediction
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5) Predicting the Fate of a Loan Application
Those interested in banking projects for business analysts will indeed consider this one their favorite from this section as this project deals with loans. For understanding banks’ business model, it is crucial to learn the whole process of approving a loan application.
Project Idea: In this project, you will explore the different factors that influence the eligibility of a loan application’s approval. You will utilise different machine learning algorithms for predicting the chances of success of a loan application. This project will also help you learn about various statistical metrics used widely by business analysts like ROC curve, Gradient boosting, MCC Scorer, Synthetic Minority Over-sampling Technique, and XGBoost.
Source Code: Loan Eligibility Prediction
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6) Predicting Customer Churn Rate
When customers start declining at an unexpected rate, various stakeholders go to business analysts for guidance. It is indeed one of the critical responsibilities of a business analyst to check the rate of customers churning out.
Project Idea: This project will guide you about performing univariate and bivariate analysis on the given dataset of a bank. You will learn how different statistical methods like SHAP (SHapley Additive exPlanations), RandomSearch, GridSearch, etc. should be used and interpreted. This project is another instance of a banking project for business analysts . So, if that’s your bias in sample business analysis projects , do check this one out. Source Code: Customer Churn Prediction
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After you have completely solved the above-mentioned projects, proceed to the sample business analyst projects listed in this section to further enhance your skills. These projects are slightly more challenging as they are closer to real-world problems. So, please refer to the source code links for help.
Explore SQL Database Projects to Add them to Your Data Engineer Resume.
7) Prediction of Selling Price for different Products
You must have noticed a few brands sometimes send their loyal customers' coupon codes to attract them. These coupons are often customized according to their purchase history with the brand and thus the offer varies from customer to customer.
Project Idea: In this project, you will work on the dataset of a retail company to estimate the price at which a customer is likely to buy a specific product. Once that is complete, you will use your estimation to design offers for different customers. For the solution, you will use machine learning algorithms like Gradient Boosting Machines (GBM), XGBoost, Random Forest, and Neural Networks and use different metrics to test each of their performances.
You can add this project under the heading of business analyst finance projects on your resume to highlight the diversity of your skillset.
Source Code : Predict purchase amount of customers against various products
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8) Store Sales Prediction
In most firms, investors are usually external stakeholders that are not directly involved in the firm’s business but are definitely affected by it. And, it is the business analyst’s responsibility to keep the investors up-to-date with the existing and expected growth of the firm’s business model.
Project Idea: In this project, you will work on the dataset of 45 stores of the famous Walmart store chain. The goal is to predict the sales and revenue of different stores based on historical data. You will work with numeric and categorical feature variables and perform univariate & bivariate analysis to find the redundancy in variables. Additionally, you will learn the implementation of the ARIMA time series model and other machine learning models.
Source Code: Walmart Store Sales Forecasting
9) Analyzing Customer Churn
It's the customer who pays the wages. --Henry Ford
Customer churn is painful for all the stakeholders in a company. A business analyst must thus look for ways in which the customer churn rate can be minimised. Additionally, they have to identify the cause behind customer churn to improving business growth. Having a fair idea of which customer is likely to churn out will help a business analyst develop better strategies.
Project Idea: In this project, you will be introduced to one of the popular classification machine learning algorithms , logistic regression. The goal is to use logistic regression for estimating the chances of churn for each customer. Through this project, you will get to explore different statistical methods, including confusion metric, recall, accuracy, precision, f1-score, AUC, and ROC.
Source Code: Churn Analysis for Streaming App using Logistic Regression
10) Estimating Future Inventory Demand
While inventory management does not directly fall in the bucket of a business analyst’s responsibilities, one may still find it there as inventory demand directly impacts several other aspects of a business including sales, marketing , finance, etc. With so many advancements taking place in the IT industry, a business analyst can easily use various tools to forecast the inventory demand. Project Idea: Through this project, you will explore the application of various machine learning models, including Bagging, Boosting, XGBoost, GBM, light GBM, and SVM for predicting the inventory demand of a bakery. This project will also introduce you to the implementation of autoML/H 2 0 and LSTM models.
Source Code: Inventory Demand Forecasting using Machine Learning in R
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11) Predicting Coupon Sales
In the previous section, we mentioned a project that will help you in creating customised coupons for a business’s customers. The next step will be to keep track of which coupons have been purchased. This will further help in understanding customer behaviour and preferences.
Project Idea: In this project, you will work on the dataset of one of Japan’s famous joint coupon websites, Recruit Ponpare. The goal is to estimate which coupons a customer is likely to buy based on their previous purchases and browsing behaviour on the website. You will use different graphical methods to visualise the data and various methods of handling missing values in a dataset. You will evaluate the cosine similarities of coupons and users and use them to make the desired predictions.
Source Code: Build a Coupon Purchase Prediction Model in R
12) Creating Product Bundles
Often when we visit a McDonald’s outlet, we intend to buy only a burger, but when we look at the meal menu, we end up buying the full mean instead of a single burger. This method of combining a few products and selling them as a single unit is called product bundling. It helps in increasing the sales of a business.
Project Idea: In this project, you will identify product bundles from the given sales data. While market basket analysis is commonly used for solving such problems, you will be using the time series clustering method. The two techniques will be compared to understand the significance of both methods.
Source Code: Identify Product Bundles from Sales Data
Recommended Reading: 50 Business Analyst Interview Questions and Answers
Professional Business Analysts planning to aim for senior roles will find business analyst projects samples in this section. A senior business analyst is often expected to possess knowledge of Big Data tools . Thus, you will find the projects described below rely on these tools.
13) Analyzing Log Files
If you are new to Big data projects and want to learn the basics of data analysis using Hive, then this project will be a good start. This simple project has been added to this section to prepare you for the next two projects.
Project Idea: This project is simply about analyzing log files of different users of a website. You will learn how to use Apache Hive to extract meaningful data insights by executing real-time queries.
Source Code: Hive Sample Projects-Learn data analysis using sample data for Hive
14) Retain Analytics
Retail Analytics refers to the complete analysis of various aspects of a business, including customer behavior and demands, supply chain analysis, sales, marketing, and inventory management. Such deeper analysis assists in deeply understanding the business model and smoothens various decision-making processes.
Project Idea: In this project, you will work with the Walmart stores dataset and use various Big Data techniques and tools to perform retail analytics. You will explore how to use tools like AWS EC2, Docker -composer, HDFS, Apache Hive, and MySQL for implementing the full solution.
Source Code: Retail Analytics Project Example using Sqoop, HDFS, and Hive
Build an Awesome Job Winning Project Portfolio with Solved End-to-End Big Data Projects
15) Analyzing Airline Data
Data has become a huge asset for many industries, and the airline industry is no exception. They rely on big data to answer a few of the most vital questions like when the customers are likely to witness minimum delay in flight timings? Are older planes more prone to delays? etc. Project Idea: For this project, you will work on the dataset of an airline and find answers to questions like the ones mentioned above. You will be guided on how to ingest data and extract it using Cloudera VMware. After that, you will learn about preprocessing the data using Apache Pig. Next, you will use Hive for making tables and performing Exploratory Data Analysis. You will also get to explore the application of HCatloader and parquet through this project. Source Code: Hadoop Hive Project on Airline Dataset Analysis
Hey, Hey! The blog hasn’t ended yet. Going by what Steve Jobs said. “ ‘Learn continually. There's always “one more thing” to learn.’, we don’t want your learning journey to stop here. Check out more such Data Science Projects and Big Data projects from our repository to work on more exciting projects like the ones discussed in this blog.
About the Author
Manika Nagpal is a versatile professional with a strong background in both Physics and Data Science. As a Senior Analyst at ProjectPro, she leverages her expertise in data science and writing to create engaging and insightful blogs that help businesses and individuals stay up-to-date with the
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Updated on 30 May, 2023
Mansoor Mohammed
Table of Contents
- Why are Business Analytics Projects Important?
List of Business Analytics Projects [Based on Levels]
Top 10 business analytics project ideas, business analytics projects for beginners, business analytics project ideas for mba students, business analytics project topics for intermediate, key tools for business analytics project, are business analytics projects difficult to complete, final thoughts.
As a beginner in business management, one of the most crucial skills is gathering and analyzing data to make informed decisions. Business analytics uses data and statistical methods to extract insights and make data-driven decisions. The good news is that there are countless business analytics project ideas that you can start working on to improve your skills and help your business thrive. This blog will explore the top 10 business analytics projects you can do online as a beginner or an experienced professional. So, let’s dive in and discover how you can use business analytics projects to gain a competitive advantage in today’s fast-paced business world.
Why are Business Analytics Projects Important?
Business analytics is an amalgamation of business management and data analytics. High-value projects aimed at business development add value to the profile or resume of candidates who opt for a business analytics career. Business analytics projects are important because they enable data-driven decision-making, helping businesses uncover valuable insights from their data. These projects optimize operations, identify growth opportunities, and enhance overall efficiency, leading to improved profitability and competitiveness. Moreover, they provide a foundation for predictive and prescriptive analytics, enabling organizations to proactively address challenges and capitalize on emerging trends.
Here is a list of business analytics projects based on levels of experience:
Business Analytics Project Ideas:
- Sales Data Analysis
- Customer Review Sentiment Analysis
- Market Basket Analysis
- Price Optimization
- Stock Market Data Analysis
- Customer Segmentation
- Fraud Detection
- Equity Research
- Social Media Reputation Monitoring
- Real-Time Pollution Analysis
Business Analytics Project Ideas for Beginners:
- Employee Attrition and Performance
- Prediction of Sales in Tourism for the Next Five Years
- Prediction of the Success of an Upcoming Movie
- Prediction of the Fate of a Loan Application
Business Analytics Projects for Intermediates:
- Creating Product Bundles
- Life Expectancy Analysis
- Building a BI app
Business Analytics Projects Topics for MBA Students
- Predicting Customer Churn Rate
- Prediction of Selling Prices for Different Products
- Store Sales Prediction
Here are the top 10 projects in business analytics, each offering unique insights and opportunities for data-driven decision-making in various industries.
1. Sales Data Analysis
It involves the analysis of data on every aspect of a company’s sales. It determines the total number of sales, average monthly sales, demographics of customers, and patterns of selling periods. It allows the company to make informed decisions to prioritize the production of specific products and scale them. To analyze the sales data, students can use different tools and languages. Students can use SQL to extract data from the database. Excel or Google Sheets can clean and analyze data for charts and graphs. For advanced visualizations and dashboards, Tableau or Power BI can be used. Python or R is good for advanced data analysis and statistical modeling, like looking for trends or making predictions.
- Sales Analysis Source Code
2. Customer Review Sentiment Analysis
It is the process of determining the emotional state of customers after they purchase or use the products. It allows the company to realize the possible reasons for customer complaints and measures to improve the features and quality. Students can use Python or R for data analysis. Tools like TextBlob and NLTK for sentiment analysis.
- Reviews Sentiment Source Code
3. Market Basket Analysis
It involves the analysis of the correlation between the ales of different products when combined. It helps improve the business by identifying the best combinations and increasing the preferences of customers for the products. For this project, students can analyze data using the Apriori algorithm. They can use either Python or R programming languages.
- Market Basket Analysis Source Code
4. Price Optimization
It involves investigating historical prices, crucial price factors, the markets where the company operates (and their economic contexts), the profiles of potential clients, etc. Programming Languages like Python or R are suitable for this project. Regression analysis and demand forecasting models are used to analyze the data.
- Tensor House Source Code
5. Stock Market Data Analysis
The project involves determining the frequency of rise and fall in price, the general trend of average monthly closing prices over the year, and trading volumes. Candidates can select a specific dataset and explore the company’s stock performance history. To analyze the data for this project, Python and R is used. Tools like Pandas and Numpy are used for manipulating the data.
- Stock Market and Analysis Source Code
6. Customer Segmentation
It refers to categorizing a company’s clients into different groups based on their purchasing behavior, financial level, interests, needs, and loyalty to the business. It helps optimize marketing campaigns and maximize the profits from each client. The K-means and Hierarchical clustering algorithms are generally used for this project.
- Customer Segmentation Source Code
7. Fraud Detection
Credit card fraud, identity theft, and cyber-attack are common fraudster challenges faced across various industries. Projects on fraud detection involve choosing a dataset and running statistical analyses to identify fraudulent operations. Machine learning algorithms such as decision trees and logistic regression are used for fraud detection.
- Fraud Detection Source Code
8. Equity Research
Equity is the value of the returns received by a company’s shareholders after liquidating all the assets and clearance debts incurred by the company. Equity research plays a crucial role in the successful run of both shareholders and companies. Students can use Excel and Python to analyze the financial datasets for this project. Tools such as ratio analysis and financial statement analysis are in equity research.
- Equity Research Source Code
9. Social Media Reputation Monitoring
It is the process of gauging the presence and influence of a brand on customers through social media. Using analytical tools and techniques, the project audits, monitors, and interprets social media users’ opinions about the products. It helps revise social media marketing strategies to promote the business. Social media monitoring tools such as Hootsuite and Sprout Social are used to analyze the data.
- Social media reputation monitoring
10. Real-Time Pollution Analysis
It is a typical data visualization project, allowing the candidates to learn univariate and multivariate data analysis. The methodology can be reproducible to business aspects. Students can use either Python or R to build the project. Matplotlib or Plotly are used for creating visualizations.
- Air Pollution Tracker Source Code
Graduates from several fields, including engineering, with an inclination for business, choose management as their career path. Business Management for beginners , augmented with business analytics projects, provide potential platforms to lay a strong foundation to build their career. The following are the most-edifying sample business analytics projects for students.
1. Employee Attrition and Performance
These projects are ideal for acquiring the qualitative analysis skills of employee attrition to find answers for the event’s who, when, and why. They also predict quantitative aspects of human resource dynamics for the organization’s next 5 to 10 years. The balance between attrition and retention is the secret to optimal human resources and talent utilization. To do this, students can use Excel to clean the data. SQL is used for data extraction. Python or R for data analysis.
- Employee Attrition Performance Source Code
2. Prediction of Sales in Tourism for the Next Five Years
This project helps business analysts to improve their skills in applying data mining to determine patterns and correlations among tourism packages and their preferences. It has two approaches: qualitative and quantitative. Both approaches help beginners to hone their analytical and judgmental skills. To predict sales, statistical analysis tools like R or Python are used. Excel and SQL are used for cleaning and extracting data, respectively.
3. Prediction of the Success of an Upcoming Movie
Business management professionals have a good scope in the film industry as numerous films enter the screen. These projects involve forecasting success based on the analysis of variables, including genre, language, directors, actors, actresses, budget, locations, etc. The prediction depends on the model devised based on the data of predetermined variables associated with previously released movies against their success. Like the other projects, students can use Python or R to predict the success of the upcoming movie.
4. Prediction of the Fate of a Loan Application
These projects expose beginners to several machine-learning tools and techniques, and datasets. They also introduce the candidates to various parameters and help them gain the ability to recognize variables under eccentric circumstances. The top 3 machine-learning solution approaches for loan prediction are as follows.
- Support vector machine
- Random forest
Pandas are the most straightforward and powerful Python libraries for beginners used for the prediction of the fate of loan applications.
ECBA certificate training is among the best options to improve the profile of business analytics aspirants. A merit of this program is the opportunities for business analytics projects for MBA students. Three top business analytics project ideas are as follows.
1. Predicting Customer Churn Rate
It involves predicting the decline of customer rates. It has scope for stakeholders to identify setbacks in the business. It helps learn several statistical tools, such as SHAP (Shapley Additive exPlanations), RandomSearch, and GridSearch, for univariate and multivariate analysis on a retrieved dataset.
- Customer Churn Analysis Source Code
2. Prediction of Selling Prices for Different Products
It refers to the determination of the price of a product that attracts customers with an optimal profit margin. Further, it also helps companies to determine the offers to improve business. These projects help acquire skills to employ machine learning algorithms like Gradient Boosting Machines (GBM), XGBoost, Random Forest, and Neural Networks that use different metrics to test each of their performances.
3. Store Sales Prediction
These projects involve working with numeric and categorical feature variables and performing univariate & bivariate analysis to find the redundancy in variables associated with the store chain of a company. They help the candidates learn machine learning models such as the ARIMA time series model.
- Store Item Demand Forecasting Source Code
Business analytics project ideas for experienced professionals should involve a complex combination of statistical parameters and real-world scenarios to enhance their skills significantly. Following are the business analytics project examples suitable for the intermediate levels.
1. Creating Product Bundles
It is a method that combines different products from the same company and sells them as a single unit. Under these projects, candidates learn market basket analysis and time series clustering methods to identify product bundles using sales data.
Here is the Product Bundle Source Code
2. Life Expectancy Analysis
These projects aim to determine the monetary value of the potential consumer of the products and services of a company. Traditionally, government organizations utilize life expectancy analysis to determine the correlation between life expectancy and a nation’s GDP.
- Life Expectancy Analysis Source Code
3. Building a BI app
Business intelligence apps or tools play a critical role in finding urgent solutions to issues that are high for the business. Low to no-code custom apps for decision-making and long-term strategies are invaluable for an organization.
Here is the Business Intelligence Analysis Source Code
Here is a list of top tools that are required business analytics projects:
- Data Visualization Tools (e.g., Microsoft Power BI, Looker)
- ETL/ELT Tools
- Data Warehousing (e.g., Amazon Redshift, Google BigQuery, etc.)
- Data Analysis and Manipulation Tools
- Data Mining and Machine Learning Tools (e.g., Scikit-learn, RapidMiner)
- Data Quality Management Tools
- Data Integration Tools
- BI Suites
- Data Catalog Tools (e.g., Collibra)
Business analytic projects face several challenges that hamper their successful implementation. Technological advancement expands the options for tools and techniques. Still, they create a grey zone wherein the new tools emerge with overlapping functionalities interfering with decision-making. Other reasons for the failure of business analytics projects are:
- Lack of well-defined and explicit goals
- Poor data integration
- Lack of conversion of insights and outcomes into actions.
- Poor adaptations to the ongoing development
Business analytics is blooming parallel to technological advancements, and every business is leveraging analytical tools and techniques to optimize its actions. Whether experienced or fresher, diverse business analyst projects for resume help you upgrade your profile. KnowledgeHut Business Management for beginners is highly recommendable for a firm foundation before undertaking business analytics projects, as it provides top-quality augmentation to your aptitude for the discipline.
Frequently Asked Questions (FAQs)
1. what are some common challenges faced in business analytics projects.
The common challenges faced in business analytics projects are:
- Changing requirements or business needs
- Conflicts with stakeholders
- Poorly documented processes
- Unrealistic timelines.
2. What is predictive analysis, and how is it used in business analytics projects?
Predictive analytics is a branch of analytics that predicts future outcomes using models based on historical data. Businesses use customer data and transaction information to predict the performance of the products and make strategies to optimize profits.
3. What are some popular business analytics tools used in business analytics projects?
Popular business analytics tools are SAS business analytics, Sisense, Microstrategy, KNIMETIBCO Spotfire, Tableau big data analytics, Power BI, and Excel.
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Research Topics & Ideas: Data Science
PS – This is just the start…
We know it’s exciting to run through a list of research topics, but please keep in mind that this list is just a starting point . These topic ideas provided here are intentionally broad and generic , so keep in mind that you will need to develop them further. Nevertheless, they should inspire some ideas for your project.
Data Science-Related Research Topics
- Developing machine learning models for real-time fraud detection in online transactions.
- The use of big data analytics in predicting and managing urban traffic flow.
- Investigating the effectiveness of data mining techniques in identifying early signs of mental health issues from social media usage.
- The application of predictive analytics in personalizing cancer treatment plans.
- Analyzing consumer behavior through big data to enhance retail marketing strategies.
- The role of data science in optimizing renewable energy generation from wind farms.
- Developing natural language processing algorithms for real-time news aggregation and summarization.
- The application of big data in monitoring and predicting epidemic outbreaks.
- Investigating the use of machine learning in automating credit scoring for microfinance.
- The role of data analytics in improving patient care in telemedicine.
- Developing AI-driven models for predictive maintenance in the manufacturing industry.
- The use of big data analytics in enhancing cybersecurity threat intelligence.
- Investigating the impact of sentiment analysis on brand reputation management.
- The application of data science in optimizing logistics and supply chain operations.
- Developing deep learning techniques for image recognition in medical diagnostics.
- The role of big data in analyzing climate change impacts on agricultural productivity.
- Investigating the use of data analytics in optimizing energy consumption in smart buildings.
- The application of machine learning in detecting plagiarism in academic works.
- Analyzing social media data for trends in political opinion and electoral predictions.
- The role of big data in enhancing sports performance analytics.
- Developing data-driven strategies for effective water resource management.
- The use of big data in improving customer experience in the banking sector.
- Investigating the application of data science in fraud detection in insurance claims.
- The role of predictive analytics in financial market risk assessment.
- Developing AI models for early detection of network vulnerabilities.
Data Science Research Ideas (Continued)
- The application of big data in public transportation systems for route optimization.
- Investigating the impact of big data analytics on e-commerce recommendation systems.
- The use of data mining techniques in understanding consumer preferences in the entertainment industry.
- Developing predictive models for real estate pricing and market trends.
- The role of big data in tracking and managing environmental pollution.
- Investigating the use of data analytics in improving airline operational efficiency.
- The application of machine learning in optimizing pharmaceutical drug discovery.
- Analyzing online customer reviews to inform product development in the tech industry.
- The role of data science in crime prediction and prevention strategies.
- Developing models for analyzing financial time series data for investment strategies.
- The use of big data in assessing the impact of educational policies on student performance.
- Investigating the effectiveness of data visualization techniques in business reporting.
- The application of data analytics in human resource management and talent acquisition.
- Developing algorithms for anomaly detection in network traffic data.
- The role of machine learning in enhancing personalized online learning experiences.
- Investigating the use of big data in urban planning and smart city development.
- The application of predictive analytics in weather forecasting and disaster management.
- Analyzing consumer data to drive innovations in the automotive industry.
- The role of data science in optimizing content delivery networks for streaming services.
- Developing machine learning models for automated text classification in legal documents.
- The use of big data in tracking global supply chain disruptions.
- Investigating the application of data analytics in personalized nutrition and fitness.
- The role of big data in enhancing the accuracy of geological surveying for natural resource exploration.
- Developing predictive models for customer churn in the telecommunications industry.
- The application of data science in optimizing advertisement placement and reach.
Recent Data Science-Related Studies
While the ideas we’ve presented above are a decent starting point for finding a research topic, they are fairly generic and non-specific. So, it helps to look at actual studies in the data science and analytics space to see how this all comes together in practice.
Below, we’ve included a selection of recent studies to help refine your thinking. These are actual studies, so they can provide some useful insight as to what a research topic looks like in practice.
- Data Science in Healthcare: COVID-19 and Beyond (Hulsen, 2022)
- Auto-ML Web-application for Automated Machine Learning Algorithm Training and evaluation (Mukherjee & Rao, 2022)
- Survey on Statistics and ML in Data Science and Effect in Businesses (Reddy et al., 2022)
- Visualization in Data Science VDS @ KDD 2022 (Plant et al., 2022)
- An Essay on How Data Science Can Strengthen Business (Santos, 2023)
- A Deep study of Data science related problems, application and machine learning algorithms utilized in Data science (Ranjani et al., 2022)
- You Teach WHAT in Your Data Science Course?!? (Posner & Kerby-Helm, 2022)
- Statistical Analysis for the Traffic Police Activity: Nashville, Tennessee, USA (Tufail & Gul, 2022)
- Data Management and Visual Information Processing in Financial Organization using Machine Learning (Balamurugan et al., 2022)
- A Proposal of an Interactive Web Application Tool QuickViz: To Automate Exploratory Data Analysis (Pitroda, 2022)
- Applications of Data Science in Respective Engineering Domains (Rasool & Chaudhary, 2022)
- Jupyter Notebooks for Introducing Data Science to Novice Users (Fruchart et al., 2022)
- Towards a Systematic Review of Data Science Programs: Themes, Courses, and Ethics (Nellore & Zimmer, 2022)
- Application of data science and bioinformatics in healthcare technologies (Veeranki & Varshney, 2022)
- TAPS Responsibility Matrix: A tool for responsible data science by design (Urovi et al., 2023)
- Data Detectives: A Data Science Program for Middle Grade Learners (Thompson & Irgens, 2022)
- MACHINE LEARNING FOR NON-MAJORS: A WHITE BOX APPROACH (Mike & Hazzan, 2022)
- COMPONENTS OF DATA SCIENCE AND ITS APPLICATIONS (Paul et al., 2022)
- Analysis on the Application of Data Science in Business Analytics (Wang, 2022)
As you can see, these research topics are a lot more focused than the generic topic ideas we presented earlier. So, for you to develop a high-quality research topic, you’ll need to get specific and laser-focused on a specific context with specific variables of interest. In the video below, we explore some other important things you’ll need to consider when crafting your research topic.
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